Business Books New CuratorApr 14 minBook Review: 'Made to Stick' by Chip Heath and Dan HeathChip and Dan Health are business professors who’ve been researching why some ideas spread and others don’t. They discovered the common..
Business Books New CuratorApr 14 minReviewsBook Review: 'Purple Cow' by Seth GodinImagine driving down a road and seeing a bunch of brown cows. Seems normal right? Now, imagine seeing a purple cow. That’s remarkable..
Business Books New CuratorApr 14 minReviewsBook review: 'Contagious: How to Build Word of Mouth in the Digital Age' by Jonah BergerJonah Berger is a Wharton professor who goes the mile to understand the reason why some ideas travel better than others, and why some..
Business Books New CuratorApr 18 minTop ListsTop 10 best-selling business books for Sales and Negotiation1. Influence: The Psychology of Persuasion" by Robert Cialdini Robert Cialdini’s The Psychology of Persuasion is a best-selling book...
